SkinReader will always look new and continue to the future with you.
당신의 가치를 높여주는 스킨리더/ Skinlider Increases Your Value
좋은 원료를 사용하여 사람에게 이로운 화장품을 만들고자 설립된 화장품 회사/
A cosmetics company founded to make cosmetics that are beneficial to people by using good materials.
Leading the trend of K-BEAUTY
The most important things for great cosmetics are principle and will of manufacturer/seller.
Ettang is a cosmetic brand made by good ideas and good ingredients for the human being and nature.
Skin Leader Co. Ltd. is a cosmetic manufacturer/seller that is seeking for fundamental principle.
Skin Leader's brand 'Ettang' means 'earth where we're living on, that is globe', reflecting our intention to make healthy cosmetics using high-quality ingredients from our territory.
Skin Leader is a company that was established for creating most reasonable and desirable cosmetics, focusing on the ingredients, rather than on appearance.
We promise to make low-stimulative naturalistic cosmetics, eliminating harmful chemical components as possible as we could, keeping in mind that those products will be used by our own families.
Also, we have invested in the qualitative improvement of content by eliminating bubble of containers, those are often exaggerated, even eliminating outer package completely.
We're going to make even more progressive company, seeking for cosmetics beneficial to human being.
Thank you.
㈜ 스킨리더는 좋은 원료를 사용하여 사람에게 이로운 화장품을 만들고자 설립된 화장품 회사입니다.
스킨리더 만의 건강하고 창의적인 화장품은 지속적인 제품 연구ㆍ개발과 창의적인 마케팅 전략을 통해 K-BEAUTY의 중심으로
자리 잡고 있습니다. 2014년 글로벌 시장 진출 후, 현재 유럽 세포라(SEPHORA),
러시아 레뚜알(L’etoile), 미국 어반아웃피터스(Urban Outfitters),
멕시코 샐리뷰티(Sally Beauty) 등 글로벌 뷰티 체인 런칭과 함께 전 세계 40여 개국에 수출하고 있습니다.
HISTORY
장인의 정신으로 하나하나의 세밀함을 이어가다. carry on each detail in the spirit of the artisan
스킨리더는 항상 당신의 피부를 위해 지속적으로 연구개발하고 있습니다./ Skinleader are always doing research and development for your skin.
2019 Expanding the exporting countries and distributing channels / Progressing CFDA Sanitary License
Opened a research institute | 02
Participating Chinese Market Pioneer - Wuhan, Chongqing, Shenzhen | 03
Participating Intercharm Spring in Moscow | 04
Designated as official supporter of CMB Hanhwa Eagles | 04
Move into the sole office building of SKINLEADER CO., LTD | 05
Progressing CFDA Sanitary License (11SKU) | 05
Participate in Shanghai Online Celebrity Promotion event | 05
Trademark Registration _Cook Pack, A Dwarf and seven princesses | 06
Designated as Promising Export Small and Medium Enterprise | 07
Progresssing the establishment of Hong Kong Branch | 08
Introduced to HKTVMALL in Hong Kong | 09
Participated in Intercharm Korea 2019 | 09
Participating Chinese Market Pioneer - Shanghai, Nanjing, Xian | 09
Hair line [LUMOS] Release/ Participated in 2019 K-Beauty Expo | 10
Sponsoring various events and 19 kinds of youth&University fashion shows such as Dong Duk Women's university and so on | 11
2018 Entered Coupang, Tmon and so on of 13 kinds of Online sales channels
01 | Participated for COSMOBEAUTY TOKYO
03 | Cook Pack released through ISEI in Ukraine
Participated in US Market Pioneer Project
Starting the group purchasing with an influencer (Yoobohwa)
05 | Participated in Malaysian Market Pioneer Project
Participated for Beauty World Japan Exhibit
08 | Released Cook Pack through Mish Box, US
09 | Released Cup pack through Hexagone, Ukraine
Entered in 13 online channels such as Coupang, Timon etc
10 | Released Cook Pack through Birchbox, UK
Released Collaboration product with Sally Beauty Mexico
Berry Blast, Glitter Bomb / Entered Kakao Shopping
11 | Appeared “Beauty and Booty, Dong-A TV” (Cook Pack)
Product Sponsored for Dongdeak Woman’s University and other 7 universities
Entered Hyundae Department Duty Free Shop
12 | Released Collaboration product with Sally Beauty Mexico
Strawberry Bubble Mask
2017 Expanding the exporting countries and sales channels
Launched in SEPHORA, Middle East Export to Indonesia | 01
Canada, the U.S Urban Outfitters, Launched in Hudson Bay | 03
Established Enterprise Annex Lab | 04
Launched in Selfridge Department Store in the UK Launched in Douglas, Germany | 05
Launched in SOKOS, Finland Launched in L’etoile, Russia Designated as Promising Export Small and Medium Enterprise | 07
Exclusive contract signed for the Philippines market | 08
Launched in Riley Rose, the U.S Export to Ukraine | 09
Launched in Shinsegae Department Store Duty Free Shop | 10
Awarded the 2017 Minister Prize of Small and Midsize Venture Enterprise | 11
Launched in Douglas, Poland | 12
2016 Leading K-Beuaty with unique products
01 | Export to Sally Beauty in Mexico
03 | Taiwan SASA, Tokyu Hands, Export to City Super Export to SEPHORA, Sapora
04 | Venture Company Certification
10 | Export to Kurs Group Distribution in Russia
11 | Appeared on 러치여신, a Chinese beauty broadcasting program, launched in LZWG (online mall)
12 | Launched in Angels Beauty, Hong Kong Selected as Excellent Export Company by the Ministry of Commerce, Industry and Energy
2015 Accelerating the global exporting
02 Export to Vietnam/China | 02
Export to France | 04
Export to Japan Export to Mimibox in the U.S. Export to Malaysia | 06
Export to Chile | 07
Launched in 80 local SASA stores in Malaysia | 09
Export to Spain | 11
2014 Entering into the global market
06 | Export to Hong Kong
11 | Export to Lebanon Export to Singapore
12 | Export to Thailand
Registered ETTANG trademark
2012 Established Skin Leader Corporation
06 | Established Skin Leader Corporation
11 | Registered cosmetics manufacturing and sales business
CERTIFICATIONS
특허, 실용신안, 국내외 상표 등 다수의 지적 재산권 보유
Possessing a number of intellectual property rights, such as patents, utility bills, and domestic and foreign trademarks
- 벤처기업 인증, 기업부설연구소 설립 / Certification of Venture Enterprise, Establishment of Enterprise Component Research Institute
- 2017 중소벤처기업부 장관상 수상 (창업활성화 부문)/ - 2017 Minister of Small and Medium Venture Business Award (Increased Business)
- [이끼추출물의 유효성분으로 포함하는 화장료 조성물 및 이를 포함하는 마스크팩] 특허 1건/ [Mask Packs containing cosmetics and cosmetics that are included as the validity of the extract] 1 patent
- 국내상표 5건, 해외상표(중국) 1건/ Five domestic trademarks and one overseas trademark (China)
AWARD
- 2016 산업통상자원부 장관상 수상 (우수수출 부문) / 2016 Minister of Trade, Industry and Energy Award (Project of Priority Acquisition)
- [분말형 마스크팩 재료를 포함하는 마스크용 컵팩] 실용신안 2건/ - [Cuplets for Masks with Finished Mask Packing Material] 2 practical suggestions - 2017~2019 수출 유망 중소기업 지정 (이땅 모델링 테이크아웃 컵팩)/2017-2019 Designating a promising small and medium-sized enterprise for export (This is a modeling take-out cup pack)
